AON Manchester United Victory Parade

AON Manchester United Victory Parade

Category: Lamppost Banners

About

Marking a moment in sporting history, Manchester United sponsor AON commissioned Bay Media to produce Street Dressing® celebrating the team’s 2013 Premier League victory, and Sir Alex Ferguson’s retirement after 26 years as the club’s manager.

Raised Lamppost Banners lined the streets for the final leg of the parade, linking the AON brand and Manchester United’s victory to the 100,000 fans that attended the event.

“The banners look great – and that’s coming from a City fan!”
Andy Quigley, Commercial Services Manager

FACTS & FIGURES

Location:

Manchester City Centre

Client:

AON

Partners:

Manchester City Council

Media Planner:

TSMGI

 

615,633

IMPACTS PER 2 WEEKS

Sources: Department for Transport traffic flow data, 2011 and Transport for London

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