AirDressing®
in Blackburn
- The Mall

✓ Bay Media operate two AirDressing units in The Mall, Blackburn
✓ Highly visible units, positioned in high traffic areas for maximum impact

Bay Media in Blackburn

Bay Media are well established in Blackburn, carrying out regular campaigns in The Mall on behalf of our clients.

We have two units in the centre, raised and back-lit for unrivalled visibility over a prolonged period. These are amongst the largest displays in our portfolio, with the taller panel being the biggest by area in our entire range.

Why The Mall?

The Mall is Blackburn’s prime shopping destination, open since 1967 with significant modernisation work taking place in recent years, including a £66 million extension in 2010.

The centre attracts a massive 13+ million shoppers each year, with the average shopper spending £50 per visit.

Bay Media’s AirDressing units provide an excellent opportunity to engage with this huge audience, the large, premium displays delivering long term and highly visible messaging for a low cost.

Location of our AirDressing Displays:

The Mall Viewing Figures

Our displays in The Mall can generate over 160k impacts* per week.

Site 1 est. weekly impacts: 68,038
Site 2
 est. weekly impacts: 95,269.

(Data provided by Route, the UK’s official source for out-of-home audience estimates. Figures from release R48, published Sep 2023)

*An impact is equal to one person’s viewing of a single display.

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