AirDressing®
In Maidstone - The Mall

✓ We manage a large advertising billboard in The Mall
✓ The display is positioned in the main thoroughfare for high visibility

Bay Media in Maidstone

Bay Media have had an AirDressing unit in place in The Mall since 2016.

The large display stands out vividly against the clean white walls of the shopping centre, drawing the eye from far across the hall.

These displays are illuminated for maximum visibility at all times of the day.

Why The Mall?

The Mall has a large residential catchment population of 1.5 million.

At 500,000 square feet, and with more than 100 retailers, the centre achieves a strong dwell time of 71 minutes on average.

With a footfall of over 200,000 per week, advertising in The Mall represents an opportunity for significant reach.

Our AirDressing unit is large, striking and available for short or long term use.

Reach out to us with a message or a call and we can give you more information on the unit and how it might work for you.

Location of our AirDressing Displays:

The Mall Viewing Figures

Our display in The Mall generates an estimated 188,000+ impacts* per week.

(Data provided by Route, the UK’s official source for out-of-home audience estimates. Figures from release R48, published Sep 2023)

*An impact is equal to one person’s viewing of a single display.

Artwork Toolkit - Maidstone

Our AirDressing toolkit contains templates (InDesign and PDF) and a convenient spec sheet.

Our AirDressing units in The Mall measure 4000 x 2400 mm and are double-sided.

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